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Bentega Privacy Policy

Privacy Policy

Effective Date: 25.09.25
Last Modified: 26.09.25

  1. Introduction

Bentega AS ("Bentega," "we," "us," or "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website (www.bentega.io), products, and services. It also outlines your rights under the General Data Protection Regulation (GDPR) and other applicable data protection laws in the European Economic Area (EEA).

  1. Data Controller

Bentega AS is the data controller responsible for processing your personal data. If you have any questions about this policy or your personal data, you can contact us at:
post@bentega.io

  1. Data We Collect

We may collect and process the following categories of personal data:

  • Identity and Contact Data: Name, email address, phone number, job title, company name.
  • Technical Data: IP address, browser type, device information, and website usage data.
  • Transaction Data: Payment information and billing details.
  • Communication Data: Messages and inquiries sent to us.
  • Website Interaction Data: Data collected through contact forms, cookies, and tracking technologies (see Section 7).

  1. How We Collect Data

  • Contact Forms: When you submit your details (e.g., registering for events, webinars, downloading resources, or contacting us), we collect information such as name, email, phone number, and company name.
  • Tracking Scripts and Cookies: We use cookies and tracking scripts to anonymously identify visitors, collect device and behavior data (pages visited, interactions, etc.), and link this to analytics and advertising systems.

  1. How We Use Your Data

We process your personal data for the following purposes:

  • To provide and improve our services.
  • To follow up on inquiries and requests.
  • To process payments and manage billing.
  • To ensure website security and prevent fraud.
  • To comply with legal obligations.
  • To analyze website traffic and improve performance.
  • For marketing, newsletters, and targeted advertising (with your consent where required).

  1. Legal Basis for Processing

We process personal data based on:

  • Contractual necessity: To provide our services.
  • Legitimate interests: Improving services, responding to inquiries, fraud prevention, and analyzing website performance.
  • Legal obligations: Compliance with applicable laws.
  • Consent: Marketing communications and non-essential cookies.

  1. Tools & Systems We Use

We use trusted third-party vendors for data collection and processing, including:

  • Google:
    • Google Analytics: To evaluate website usage and performance.
    • Google Ads/DoubleClick: For measuring and optimizing marketing campaigns.
    • YouTube: To enable embedded content on our website.
    • For full information about Google's processing of personal information, please see Google's Privacy Policy here.
  • HubSpot: For website hosting, marketing automation, and CRM. For full information about HubSpot's processing of personal information, please see HubSpot's Privacy Policy here.
  • LinkedIn Insights: For audience insights and advertising campaigns. For full information about Linkedin’s processing of personal information, please see LinkedIn's Privacy Policy here.
  • Meta (Facebook/Instagram): For audience insights and advertising campaigns. For full information about Meta’s processing of personal information, please see Meta's Privacy Policy here.
  • Microsoft Ads: For campaign measurement and targeted marketing. For full information about Microsoft Ads' processing of personal information, please see Microsoft's Privacy Policy here.

For more details, please refer to the privacy policies of these vendors.

  1. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. Data collected for marketing or analytics purposes is regularly reviewed (typically every 6 months) to determine whether it should be deleted or anonymized.

  1. Sharing Your Data

We do not sell or rent your personal data. However, we may share it with:

  • Service providers and partners assisting us in delivering services.
  • Regulatory authorities, where required by law.
  • Business transfers, in case of a merger, acquisition, or asset sale.

  1. International Data Transfers

If we transfer your data outside the EEA, we ensure adequate protection through Standard Contractual Clauses approved by the European Commission or other legally recognized mechanisms.

  1. Your Rights

Under GDPR, you have the right to:

  • Access: Request a copy of your personal data.
  • Rectification: Correct inaccurate or incomplete data.
  • Erasure: Request deletion of your data, subject to legal requirements.
  • Restriction: Request limitation of data processing.
  • Objection: Object to processing based on legitimate interests or direct marketing.
  • Portability: Request transfer of your data to another provider.
  • Withdraw Consent: Where processing is based on consent, you can withdraw it at any time.

You may also adjust your cookie preferences through your browser settings.

  1. Security Measures

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse, or disclosure.

  1. Cookies and Tracking

We use cookies and similar technologies to enhance your experience, analyze usage, and deliver targeted advertising. You may accept or reject cookies via the cookie banner on our site and can change preferences later via browser settings. For more information, see our Cookie Policy.

  1. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on our website with an updated effective date.

  1. Contact Us

If you have any questions about this Privacy Policy or your personal data, visit our Data Privacy Request page or contact us at:
post@bentega.io

For complaints, you may also contact your local data protection authority within the EEA.